BYD models are currently equipped with the following technologies: 1. Whole Vehicle Intelligence Strategy: realizing the efficient integration of electrification and intelligence through the XUAN GUI Intelligent Architecture, which enhances driving safety and comfort; 2. E-Quartet Technology Platform: the technology platform includes drive redundancy, power redundancy, brake redundancy and steering redundancy, which ensures the vehicle’s safety performance in all kinds of extreme situations; 3. E-Platform 3.0 Technology: it includes 12 E Platform 3.0 technology: including 12-in-1 intelligent electric drive technology cluster and full-area intelligent fast charging technology cluster, which guarantees the safer, more efficient, and smarter characteristics of BYD vehicles. 4. Vehicle-mounted drone technology: BYD has joined hands with DJI to build the world’s first vehicle-mounted drone integrated with the whole vehicle, which supports technologies such as intelligent stowage, automatic power switching, and charging management. With more than 100,000 R&D staff and R&D expenditure of over RMB 40 billion, BYD ensures its leading position in the new energy market with its strong production and R&D backing.
BYD
With its outstanding brand value and market leadership, BYD has been honored with several sales titles. It has also been the brand sales champion, car company sales champion, group sales champion in the Chinese market, as well as the world’s new energy vehicle market sales champion for many consecutive years.
Popular BYD models include: BYD Dolphins, BYD Han, BYD ATTO 3, BYD Song PLUS,BYD seal and so on. The Dolphin model shows its unique charm with the design concept of “Dolphin Aesthetics”. Meanwhile, it is equipped with E Platform 3.0 technology and heat pump system to ensure that the battery pack is always at the optimal working temperature. Han EV is positioned as a large and medium-sized sedan, and in terms of configuration, it is equipped with the latest DILINK car machine system, and the screen function layout, recognition sensitivity, and operational smoothness all perform well. Han pure electric 4WD version has a maximum power of 380KW, 700Nm peak torque, 0-100KM acceleration in 3.9 seconds. The overall design of the ATTO3 is simple and smooth, and its power and acceleration duration can meet the needs of driving in the city. The model was launched in Europe and was awarded a five-star safety rating by Euro NCAP. The BYD Song PLUS is the car of choice for many families. It is a mid-size SUV with the advantages of space, long range and low cost of ownership. The electric version is equipped with permanent magnet synchronous motors with maximum power of 120kW and 135kW, providing good power performance.
BYD has been deeply cultivating the overseas market for more than ten years, and its footprints have spread to 57 countries and regions. It has set up 19 exhibition centers throughout Australia and New Zealand (excluding overseas islands), while it has a presence in the Latin American market, European market and Southeast Asian market. The company also has passenger car production bases in Thailand, Uzbekistan, Brazil and Hungary, accelerating the global layout of the industrial chain and demonstrating BYD’s global vision and localization strategy.
BYD not only leads in technology, but also excels in market advantages and customer favoritism, which is the key to winning the market.
